Daeryun Law Firm Launches Task Force Dedicated to ‘Franchise Business Damage Relief’

Daeryun Law Firm announced on the 16th that it has launched the ‘Franchise Business Damage Relief Task Force (TF)’ to respond to rapidly increasing franchise business disputes.

According to the 'Results of the 2025 Franchise Field Survey' released by the Fair Trade Commission, poor sales, unfair trading practices, and distrust in settlement methods were pointed out as the main reasons why franchise owners are considering terminating their contracts.

In particular, it has been found that there is an increasing number of cases where conflicts between franchisees and store owners lead to structural problems, especially in industries closely related to eating out and daily life.

This TF was established to structurally analyze and systematically respond to disputes that repeatedly occur throughout the franchise business, such as refund of franchise fee difference, unclear settlement structure, designation of essential items, and raw and subsidiary material transaction issues.

The TF is led by Attorney Gye-jun Son, head of the Daeryun Corporate Legal Group. In addition, attorney Shin Jong-soo, head of the Corporate Advisory Center of the Corporate Legal Group, joined to strengthen expertise.

Attorney Son is a former secretary of the Fair Trade Commission, and has accumulated expertise in the field of franchise and fair trade by directly deliberating and investigating cases of violation of the Franchise Business Act and conducting regular investigations of large-scale franchise headquarters. Attorney Shin has extensive experience responding to large-scale group disputes, such as the Timon and WeMakePrice incidents.

In addition, labor lawyer Bang In-tae, lawyer Ji Min-hee, who has accumulated expertise in fair trade and corporate consulting, Jang Ji-woon, a former managing director of a KOSDAQ-listed company, and Kim Dae-gil, a lawyer who practiced compliance, contract, and financial accounting law at many companies, joined the task force.

In addition, experts in accounting, taxation, and labor are in charge of analyzing the franchise's settlement system, calculating payables, and inspecting labor risks in the franchise operation process, providing a 'one-stop damage relief service' that goes beyond legal review and encompasses finance, accounting, and labor.

Attorney Dae-ryun Son Gye-jun said, "Unfair acts that take advantage of the franchise's superior position are not simply violations of the law, but are directly related to the livelihood of store owners. We plan to provide multi-faceted support and collective response procedures in parallel to ensure that store owners receive actual relief for damages."

Daeryun is currently preparing to operate a damage reporting center for franchise businesses, and plans to present effective solutions focused on protecting store owners through the damage reporting center in the future.

Eunhye Lee (zhses3@joseilbo.com)

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